Sunday, April 23, 2006

Force a Price War: Boycott EXXON MOBIL

According to FORTUNE, EXXON earned more than any U.S. company in history last year (Wal-Mart was #2). It made "$339.9 billion in revenue and profits of $36.1 billion. . .more than the profits of the next four companies on the FORTUNE 500 combined.”

I recently received a mass e-mail suggesting a boycott of EXXON and MOBIL gas stations in an attempt to force a price war. The idea is as follows: If EXXON and MOBIL can’t sell gas, they’ll start bringing down prices, and other gas companies will follow suit in order to stay competitive. Honestly, I don’t know if such actions will have the desired effect, but with gas currently at $3.00 a gallon, I'm of the mind that anything is worth a try.

Also, why stop there? With the blatantly shady business strategies EXXON MOBIL is practicing, why not stop buying ALL of their products? Here is a list of all their brand names that we should pass up when given a chance, effectively "flipping the bird" to EXXON MOBIL (see this page for a visual of labels for the following brand names):

EXXONMOBIL
EXXON
ESSO
SPEEDPASS
MOBIL DELVAC
MOBIL
ON THE RUN
MOBIL 1


For your consideration, here is a copy of the mass e-mail I was sent:

This makes MUCH MORE SENSE than the "don't buy gas on a certain day" campaign that was going around last April or May! The oil companies just laughed at that because they knew we wouldn't continue to "hurt" ourselves by refusing to buy gas. It was more of an inconvenience to us than it was a problem for them. BUT, whoever thought of this idea, has come up with a plan that can really work. Please read on and join with us! By now you're probably thinking gasoline priced at about $1.50 is super cheap.

Me too! It is currently $2.79 for regular unleaded in my town. Now that the oil companies and the OPEC nations have conditioned us to think that the cost of a gallon of gas is CHEAP at $1.50 - $1.75; we need to take aggressive action to teach them that BUYERS control the marketplace....not sellers. With the price of gasoline going up more each day, we consumers need to take action. The only way we are going to see the price of gas come down is if we hit someone in the pocketbook by not purchasing their gas! And, we can do that WITHOUT hurting ourselves.

How? Since we all rely on our cars, we can't just stop buying gas. But we CAN have an impact on gas prices if we all act together to force a price war. Here's the idea:

For the rest of this year, DON'T purchase ANY gasoline from the two biggest companies (which now are one), EXXON and MOBIL. If they are not selling any gas, they will be inclined to reduce their prices. If they reduce their prices, the other companies will have to follow suit.

But to have an impact, we need to reach literally millions of Exxon and Mobil gas buyers. It's really simple to do! Now, don't wimp out at this point.... keep reading and I'll explain how simple it is to reach millions of people. I am sending this note to 30 people. If each of us sends it to at least ten more (30 x 10 =300) ... and those 300 send it to at least ten more (300 x 10 =3,000)...and so on, by the time the message reaches the sixth group of people, we will have reached over THREE MILLION consumers. If those three million get excited and pass this on to ten friends each, then 30 million people will have been contacted! If it goes one level further, you guessed it..... THREE HUNDRED MILLION PEOPLE!!!

Again, all you have to do is send this to 10 people. That's all.

How long would all that take? If each of us sends this e-mail out to ten more people within one day of receipt, all 300 MILLION people could conceivably be contacted within the next 8 days!!!

I'll bet you didn't think you and I had that much potential, did you? Acting together we can make a difference. If this makes sense to you, please pass this message on. I suggest that we not buy from EXXON/MOBIL UNTIL THEY LOWER THEIR PRICES TO THE $1.30 RANGE AND KEEP THEM DOWN. THIS CAN REALLY WORK.

1 Comments:

Blogger Jackie Parker said...

I haven't purchased from this company in years - ever since I noticed them at the top of that list. It's disgusting, really.

3:02 PM  

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